That's not Tony the Tiger. Pete the Polar Bear? Have they retired Tony the Tiger. No, he's still around. He's just on a different box.
I guess Frosted Flakes isn't a trademarked name anymore and anyone can use it, because they had this cereal at Aldi and it wasn't by Kellog. Maybe it's such an old brand that it's protected status has run out and it can't be copyrighted anymore. That is a thing right? Are Frosted Flakes in the public domain? Weird.
1 comment:
You can't trademark something that's a literal description. Whether Kellogg's or otherwise, "frosted flakes" is an accurate description of the contents of the box. The same applies to "corn flakes"; technically a description, not a brand name, as they are literal flakes of corn--therefore, anyone can use the term. This is as opposed to, say, Rice Krispies, which *is* a trademark, but other companies can make the same product and call it Crisp Rice, which, of course, it is.
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